Neenah Packaging has significantly expanded its Box Wrap portfolio, with new additions to its Premium Packaging Solutions and the introduction of its Luxury Packaging Solutions.
Together, these two expansive collections create an elevated line of packaging papers for national and multi-national retail, beauty, alcohol, electronics and entertainment media brands.
“This expansion has elevated our box wrap offering to the level where we can address key end users who are looking for differentiated packaging solutions, from mid-range to premium, and up to the most luxurious decorative papers. The breadth of this offering, and the custom opportunities now available — from the largest range of whites and durable graphic papers, to the feel of nubuck leather, and high-end exotic finishes — are unmatched in the marketplace,” said Mark Sng, Director of Marketing, Neenah Packaging.
The ability to create custom packaging solutions is the cornerstone of Neenah’s new Box Wrap portfolio. The portfolio now offers a broad range of standard color palettes, an impressive array of whites and neutrals, and an extensive library of embossing options. And, beyond that, lies Neenah’s newly advanced custom capabilities — creating endless possibilities for designers and brand owners.